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In order for a web site to look good and function correctly it needs to put aspects of website design to good use. A web site is primarily made up of a collection of electronic files, which reside on one or more servers. These electronic files are what presents us with the content of your website and allows people to have access to your website.

The design of your website is composed of aspects such as text, forms and images, which are all placed onto your website via things such as HTML tags. If however you wish to display more complex aspects on a website such as graphics, animations, videos and sounds you will more than likely require plug-ins such as Flash, QuickTime or Java. Plug-ins are also embedded into web pages by using HTML tags/codes.

In order to build your website and incorporate your web design you will need a programme that allows you to place HTML code. One of the most popular programmes for doing this is known as Dreamweaver.

Some of the main features of Dreamweaver include:

HTML validator
Text editor
WYSIWYG editor
Colour coding
Tag completion
FTP
Site manager
Extended search and replace
Edit images
Connect to external graphics software

Dreamweaver is a professional web development software package, which gives you the power and flexibility to create web pages which most suit the needs of your business. Dreamweaver is available for both PC and Mac's and allows you to create an entire website with the design capabilities needed to give your website the best possible chance of succeeding.

Dreamweaver allows users to preview websites in many browsers, provided that they are installed on their computer. It also has some site management tools, such as the ability to find and replace lines of text or code by whatever is specified across the entire site. It also has a template feature, which is used to create multiple pages with similar structures. The behaviours panel also enables use of basic JavaScript without any coding knowledge.

A very useful feature of Dreamweaver is that it has the ability to hide details of a web page. What is meant by this is that you don't have to use the HTML preview to build your site, making it possible for non-coders to create pages for websites.

Dreamweaver, like many web design programmes gives you the capability to create your website in an optimised way. You are able to ensure that the design of your website complies with the way a website should be designed so that it reaches the top of the search engine results.

Whatever design programme you are using to create your website, if you want your website to get picked up quickly by the major search engines then your website should contain a higher text ratio than images and the text that is placed on your website should be keyword rich; using words that are most relevant to your website and the products or services that your business has to offer.

For more information about having your website designed to get it placed highly within the search engines then contact a Search Engine Optimisation team today and get moving up the search engines right away.

Helen is the web master of Search Solutions who are specialists in re-designing websites to get higher search engine results.

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