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Unless you've been hiding in a cave somewhere deep in the mountains, you've heard about the web log or "blog." If you've added a website to your business' marketing strategy, go ahead and take the next step and add a blog.

A website is most commonly a way for your potential clients to be introduced to your products or services. A blog takes the business relationship to the next level by encouraging a more personal connection between your business, your sales associates, your products or services, and the consumer.

Don't know what you'd say in your blog? Try this. Do a search for a product or service in your industry and add the term "blog." So, for example, if you are a real estate agent, do a web search for "real estate blogs."

Before jumping to the blogs, note how many blogs there are in your results. A hundred? A thousand? Probably many thousands, depending on your industry.

Now, select what looks like a promising blog and visit it. Examine the layout of the blog. See how it's different from a traditional website? Blogs are less formal than websites and are often have more text than you might usually see. The blogs are organized into "posts" which are then organized by date.

See the date on the blog? Most well-maintained blogs are updated at least once a week. Read the post. Did it give you an insight into that business's workings? Do you have an idea of the individual's personality? Take a client's perspective. Would you be more or less likely to work with this business or individual after reading their blog?

The beauty of a blog is that by providing additional, more personal information, your potential clients are in effect "pre-selling" themselves before they've ever seen your products.

A client is more likely to spend money with businesses and individuals they feel comfortable with. The blog is enabling this more personal and meaningful communication between you and your customers. Once you establish that connection, capitalize from it by selling them those powerful and effective products and services you've worked so hard to promote.

Darren Barkett has blogged for his business and ghost written blogs for many other industries. Some of these blogs have generated more visits than their parent website! Visit his website to learn more about blogging and other ways to market your websites. Make sure you sign up for his free SEO Tips and Tricks Newsletter. This teaches you everything you need to know to optimize your website for the search engines! Sign up at http://www.creative-emarketingsolutions.com

Are you one of those who are into expressing views on the blogs? Then, SEO blogging software is just the product that you should be using. It is the new generation's outlet for one's creativity. If one is passionate about something and writes regularly about it on the internet on one's private space, it is called as blogging.

Starting Up With Publishing Online
There are many services available on the internet that provides free blogging space to its users. However, the most famous and the best option for starting is Google's Blogger and Word press. Both these services are free and very easy to use.

Even multinational corporations world-wide are discovering the importance of publishing online. They are hiring professional bloggers to spread the message about their brand on the internet. One needs to constantly update, be innovative and creative in order to attract people to one's writing space. Also, in the plethora of blogs in today's internet space, it becomes tougher to make one's presence stand out.

You are a writer and think that you constantly innovate and write pretty good posts on the blog, yet are unable to reach out to the masses and attract people; then most probably, you need some technical help.

Blog Software And Its Functions
SEO blogging software is just what you need. This is an amazing product that does all the work of making it more SEO friendly, that means, more search engine friendly. With this tool, all you need to concentrate on is creativity and leave the part of spreading this creativity to this software.

SEO blogging software takes care of all the SEO requirements of your blog. It takes care of Meta data. Meta data are the keywords that one chooses to highlight one's blog with. These keywords are the words which reflect the nature and the context of the web page to the visitors and attract them to your site. The software takes care that Meta keywords, Meta titles and Meta descriptions are properly inserted. It would also check that these words are evenly distributed on the page and that a separate page is created for each tag.

Good SEO software will also give you the opportunity to opt for a "follow" or "no follow" tag for the user comments that come for postings. These are small details that make the blog more SEO friendly and will throw it up on the search query that is related to the matter that you write on.

With the help of SEO blogging software, you can take a back seat when it comes to all these technical details. All you need to do is concentrate on the quality of the content, while the marketing part is effectively taken care of by this tool. Visit The SEO School for more information.

Welcome bloggers and potential bloggers. Here is a statement of fact: Your readers don't care about you.

That seems to come as a shock to many bloggers. The truth is most readers only care about themselves - not in a selfish way necessarily - it's just that they have their own problems that they need to solve. They need to get things done, with the minimum of hassle, time, and expense. They want to find out valuable information. Answers to problems. Or perhaps they want to be entertained. To laugh. To learn.

That's why they come to you in the first place - for answers, insight, entertainment. They don't so much want to know about you and your blog as how it solves their problems or makes their life better.

The BIG question

So what is that all important question on your readers minds when they come to your site? It is this:

What's in it for me?

When you create your blog it's vital to put yourself in your reader's shoes and ask yourself this question: "What's in it for me?"

Answering this question on behalf of your readers is fundamental to establishing whether your blog is likely to keep visitors coming back. See the site through the reader's eyes. Review each page and ask yourself the question "What's in it for me?" That will help you to focus and write clear, valuable content.

Asking yourself the question "What's in it for me?" may mean you need to rework your blog a bit, but the results will be worth it in the long run.

Tony Bedford first started blogging in March 2000. Tony currently maintains a free guide to more profitable blogging at http://the-business-of-blogging.blogspot.com

With the aid of technology, a lot of things that we do nowadays are made easy with the internet. There is a continuous increase in the number of people using the computer and the internet for shopping, for reviews, watching movies, listening and downloading music, acquiring online education, and yes, even playing and gambling. One of the most famous card games ever made available on the internet is poker. More people are learning the basics everyday and of course, with every experience, poker players just keep getting better and better. In playing online poker, online poker rooms serve as the venue. You can play poker in these rooms via the internet at the comfort of your own homes.

With all the online poker rooms available, how do we choose one? With the hundreds of sites, which one do we go to? The main answer to this is to choose one that meets the player's qualifications. Here, we will be going over the different online poker room qualities to the advantage or disadvantage of the player, whether a newbie or an expert player.

Most online poker rooms easily get a player's attention with bright flashing lights and big bonuses. Although you may consider them, you must also look farther than the bright lights and big flashing $$$. Some poker players choose a simpler presentation but more stable software and support poker room. If having the right software enables you to play better and faster, then choosing that online poker room would be your best bet.

It is also important to know if you want the flashy atmosphere over the simple graphics yet comfortable playing environment. In some rooms, the flashier it is, the slower the loading. So if you want to focus on speed and does not want to pay much for the room's hourly fees, it is always safer to choose the simpler one.

Another come-on for most poker rooms is the bonus that they offer. The bonus range is usually from 10-100% of the initial deposit the player gives. There are some poker rooms which offer huge bonuses like 100% but additional caution must be given because the high-bonus rooms usually have steep requirements which are hard to reach. For starter poker players, the low to medium bonus rooms are usually more advisable.

Another consideration in choosing online poker rooms is the amount of money you are willing to stake. Some poker players do not actually play with real money but even online poker games are more exciting using real money. Before playing, it is best to know how much you are willing to wager. If you want to win more, you usually tend to deposit more. But if you are after enjoying the actual game and not really for the amount, then money is not a major factor. With or without big money, playing poker is fun and stimulating.

Online poker room ratings are also a good way of evaluating and choosing them. Read and research and look for player's forum where you can get the pros and cons of a particular room.
In the end, the ultimate decisive factor is the player's priorities. The money, the bonus, the ratings, the room atmosphere will just be secondary once you finally find r room that is suitable to your needs and preferences. Ultimately, the goal is to win, learn and to have fun!

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